The most practical internet marketing tools in 2023
ActiveCampaign is an affordable email marketing platform, making it great for small marketing teams and creators. It includes all the features you’d expect like automation, segmentation, triggered emails, email funnels, autoresponders, A/B testing, and scheduling. It also includes more advanced features like conditional content, geotracking, managed deliverability, and multi-user editing.
Segmentation and dynamic content make it easy to customize your message and send targeted emails to the right contact.
Personalize your emails based on any contact information you have.
A/B testing to find the best-converting emails.
Use simple split testing to make your emails get more opens, clicks, and buys.
Built-in landing page builder.
Constant Contact helps you create email marketing campaigns like a pro. It includes a smart email editor that makes it easy to customize and design great-looking emails that stand out on every device. IOther features that make it a catch for smaller brands and non-profits include automation, social marketing for lead generation, and the ability to build websites and landing pages.
A smart email editor to design professional and aesthetically pleasing emails.
Email marketing automation, including a welcome email for new subscribers, triggered email series, contact segmentation, resend emails to non-openers, and powerful list-building tools.
Smart eCommerce tools-and results, including segmented and automated emails.
Website and landing page builder.
Social marketing for posting ads, scheduling content and tracking performance.
Sendinblue is an all-in-one platform covering many business communications types, including Email, SMS, Facebook, Chat, CRM, and more. The company’s mission is to help businesses meet their customers. They help you to focus on the important tasks and put the rest on autopilot with automation. With chat, SMS marketing, Inbox, CRM and automations, you’ll find it easy to piece together smarter and more compelling email campaigns. Facebook Ads functionality is built-in, making it possible to retarget contacts and attract new leads.
A shared inbox so you never lose track of your customer email history.
60+ responsive email templates.
Built-in CRM.
Built-in SMS and Chat.
Contact Segmentation – make your emails more relevant by targeting smaller groups of contacts with a tailored message.
Facebook Ads for lead generation.